Gender in Advertising 2024 Report

Discover where brands forged ahead - or lagged behind - in ad representation in 2023

Women were stuck at home in adland, appearing in domestic settings 19% of the time.

Older women remained invisible in ads, featuring in less than 2% of ads.

Lighter-skinned women were four times more likely to appear in ads than darker-skinned women.

Read the full report today

How CreativeX sees a creative

How CreativeX sees a creative

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