---
title: CreativeX Report | Are Creators Really Effective?
description: CreativeX's new report reveals 45% of creator ad spend is wasted. Learn how to boost ROI with branding & creative best practices. Download now.
image: https://learn.creativex.com/hubfs/cUeco-TI.png
---

[![CreativeX](https://learn.creativex.com/hubfs/logo-white.svg)](https://www.creativex.com/)

# Are Creators Really Effective?

## Are Creator Ads Building Your Brand — or Someone Else’s?

Brands are investing millions into creator content, but 45% of that media spend is wasted.

Only 14% of creator ads are watched past the 3-second mark, yet 53% don’t show the brand before that moment.

Creator ads that follow digital suitability best practices see up to +38% higher video view completion.

### Read the full report today

[![CreativeX](https://learn.creativex.com/hubfs/logo.svg)](https://www.creativex.com/)

- [Copyright CreativeX 2025](https://www.creativex.com/)
- [Contact](https://www.creativex.com/contact)
- [Legal](https://www.creativex.com/terms)
- [Privacy Policy](https://www.creativex.com/privacy)